An upgraded Unity AI that will let budding game developers create full games with natural language prompts is set to be ...

Unity stock is getting hammered as AI fears escalate.

Despite developers being increasingly skeptical of generative AI, “AI-driven authoring is our second major area of focus for 2026,” Unity CEO Matthew Bromberg said in earnings remarks reported on by ...

As reported by GameDeveloper, the new Unity AI beta is planned to launch at the GDC Festival of Gaming in March. In a recent earnings call, Unity CEO Matthew Bromsberg stated, “AI-driven authoring is ...

"In some ways AI is about computers speaking closer to human’s language. And that level of conversation, I think, can be a great thing." "It's been a tough year and we've been going through a bit of a ...

SAN FRANCISCO--(BUSINESS WIRE)--GDC – Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced that developers can expect enhanced performance and ...

Google’s new Project Genie prototype, which lets users simulate virtual worlds, has gaming investors very worried. But one analyst says their fears are overblown.

Unity CEO Matthew Bromberg has touted generative AI advances to its game engine that'll soon enable users to "prompt full casual games into existence" just by using natural language. While generative ...

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

Create is expected to achieve double-digit year-over-year revenue growth in Q1, excluding nonstrategic revenue, with a ...