Humans are known to make mental associations between various real-world stimuli and concepts, including colors. For example, red and orange are typically associated with words such as "hot" or "warm," ...

CAMBRIDGE, MA -- The human eye can perceive about 1 million colors, but languages have far fewer words to describe those colors. So-called basic color terms, single color words used frequently by ...

Whether it’s the black of Black Friday, the white of the driven snow, or even the holiday blues, colors are deeply embedded in the rituals of life. But how have color terms come to be used for so much ...