Infinite scroll has become a darling feature of websites, rolling out on new platforms every day, streamlining content consumption for readers who will never have to hit a “next page” button again.

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the content is ...

"Infinite scrolling" is fashionable, but it is still one of the abominations of today's web. Indeed, it subverts the web's original intention, and destroys its basic design promise. The whole idea of ...

According to the European Commission, TikTok violates digital regulations: the Chinese social network owned by ByteDance, based on short videos, is characterized by "infinite scrolling" that is ...